From fieldwork to market research, Genome provides a full spectrum of research services. Each of our team members has postgraduate degrees from universities in Europe or the United States. Our team of experts is committed to providing exceptional support throughout every step of the project, ensuring that our clients receive the best possible results.
Qualitative & Quantitative Data Collection
Data Analysis
Data Visualisation & Design
Data Visualisation & Design
Feedback & Analysis
Survey Design & Implementation
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We collaborate with organizations to define meaningful metrics, providing a roadmap for tracking progress and ensuring continuous alignment with strategic objectives and minimizing the impact of unforeseen challenges on day-to-day operations.
“ Research is Formalized curiosity. It is poking and prying with purpose.”
- Zara Neale Hurtson
SPECIFIC RESEARCH SKILLS/ KNOWLEDGE AREAS
We aim to meet and exceed our clients’ expectations.
Quantitative
- Large sample data collection and analyses
- Survey Design: Web Based and Traditional (sample determination, construct measurement, results compilation, analyses using statistics programs – SPSS)
- Desktop/Online Research Tools and Techniques
- Data Analysis and Interpretation
- SPSS System Knowledge
Qualitative
- Focus Groups, Interviews, and Participatory Data Collection Methods
- Grounded Theory
- Thematic Analysis
- Case Study Development and Analysis
- Ethnography
- Humanities Research Techniques and Development
- NVivo System Knowledge